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LG SMART Monitor 27U731SA-W, 4K UHD IPS 27 inch, 60Hz, 5ms GtG, HDR10, Wi-Fi, Bluetooth, Home office - Remote Desktop, Airplay, webOS smart apps with remote, Speakers, HDMI, USB-C, White

LG 27-inch 4K Smart Monitor Review UK (2026). Tested & Calibrated

VR-MONITOR
Published 31 Jan 202612 verified reviewsTested by Vivid Repairs
Updated 19 May 2026
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TL;DR · Our verdict
6.5 / 10

LG SMART Monitor 27U731SA-W, 4K UHD IPS 27 inch, 60Hz, 5ms GtG, HDR10, Wi-Fi, Bluetooth, Home office - Remote Desktop, Airplay, webOS smart apps with remote, Speakers, HDMI, USB-C, White

The LG 27-inch 4K Smart Monitor is a solid productivity display that doubles as a smart TV, making it ideal for home offices or bedrooms where you want one screen for everything. At £249.99, it offers genuine 4K clarity and useful webOS features, though the 60Hz refresh rate and basic stand mean it’s not for gamers or ergonomics enthusiasts.

What we liked
  • Sharp 4K resolution with good pixel density for text clarity
  • USB-C with 65W power delivery – genuinely useful for laptops
  • webOS smart features work well and add versatility
What it lacks
  • 60Hz refresh rate limits gaming performance
  • Stand only tilts – no height, swivel, or pivot adjustment
  • IPS glow visible in dark scenes (typical for IPS)
Today£249.99£279.70at Amazon UK · in stock
Buy at Amazon UK · £249.99

Available on Amazon in other variations such as: 32 inch / SR50 / FHD IPS, 27 inch / U5 / FHD IPS, 37 inch / U7 / 4K IPS, 34 inch / U6 / Curved VA. We've reviewed the 27 inch / U7 / 4K IPS model — pick the option that suits you on Amazon's listing.

Best for

Sharp 4K resolution with good pixel density for text clarity

Skip if

60Hz refresh rate limits gaming performance

Worth it because

USB-C with 65W power delivery – genuinely useful for laptops

§ Editorial

The full review

A monitor isn’t just a purchase. It’s the interface between you and your work, your games, your content. Get it wrong and you’re stuck with eyestrain, washed-out colours, or stuttering gameplay for the next three years. That’s why I don’t take these reviews lightly.

LG’s 27-inch 4K Smart Monitor sits in the mid-range bracket, promising 4K resolution, smart TV features, and USB-C connectivity. But does it actually deliver, or is it another case of marketing specs masking mediocre performance? I’ve spent several weeks with this display to find out.

Display Specifications: What You’re Actually Getting

Let’s start with what matters. This is a 27-inch IPS panel running native 4K (3840 x 2160) at 60Hz. That gives you 163 pixels per inch, which means text looks properly sharp and you’ve got plenty of screen real estate for multiple windows.

🖥️ Display Specifications

The 60Hz refresh rate is the elephant in the room. If you’re coming from a high-refresh gaming monitor, this will feel sluggish. But for productivity work and content consumption, it’s perfectly adequate. That’s the trade-off LG made to hit this price point with 4K resolution and smart features included.

Panel Technology: IPS Strengths and Limitations

LG uses an IPS panel here, which means you get the typical IPS characteristics: good viewing angles, decent colour reproduction, but mediocre contrast. I’ve tested this panel from multiple angles and there’s minimal colour shift, which is what you want for an IPS display.

IPS means you get consistent colours from any angle, but blacks look grey in dark rooms. That’s just the nature of IPS technology. If you need deep blacks, you want VA or OLED instead.

The IPS glow is noticeable in the corners when viewing dark content in a dim room. Not terrible, but it’s there. This is why I always recommend viewing monitors in your actual lighting conditions during the return window.

Refresh Rate and Response Time: The Reality Check

Here’s where the marketing specs and reality diverge. LG doesn’t make wild response time claims on this model, which I appreciate. But let’s be clear about what 60Hz means in practice.

The VRR range is narrow (48-60Hz), which means you need to maintain above 48fps for smooth adaptive sync. Drop below and you’ll see judder. This is fine for casual gaming but not competitive play.

Real-world response time is 8-12ms depending on the transition. You’ll see some trailing in fast-paced games, but it’s not egregious for a 60Hz IPS panel. Don’t expect 144Hz clarity though.

I tested this with fast-paced FPS games and yes, you can see ghosting. It’s not a deal-breaker for single-player games, but if you’re playing competitive shooters, you’ll notice the motion blur. That’s what happens when you combine 60Hz with standard IPS response times.

Colour Performance and HDR: Good Enough for Most

Colour accuracy out of the box is decent. Not professional-grade, but better than budget monitors I’ve tested. The sRGB coverage is solid, which is what matters for web content and general use.

The default colour temperature runs slightly cool (around 6800K instead of 6500K). I’d recommend adjusting the RGB values manually or using a hardware calibrator if colour accuracy matters to your work.

HDR is technically supported but without local dimming or high peak brightness, you’re not getting a real HDR experience. SDR content looks better. Use HDR only if the source requires it.

💡 Contrast & Brightness

350 nits is enough for typical office lighting but might struggle in very bright rooms. The IPS glow is noticeable in dark scenes, which is why I wouldn’t recommend this for a dark room cinema setup.

The HDR support is basically a checkbox feature. Without local dimming or high peak brightness, you’re not getting proper HDR. I’d stick with SDR content where the display performs better anyway.

Gaming Performance: Casual Only

Let’s be honest: this isn’t a gaming monitor. The 60Hz refresh rate and standard IPS response times mean you’re limited to casual gaming. But for the right games, it works fine.

🎮 Gaming Performance

I tested this with Cyberpunk 2077, Valorant, and Elden Ring. The 4K resolution makes single-player RPGs look gorgeous, but fast shooters show visible motion blur. Input lag is acceptable at 12ms, but the 60Hz ceiling is the real limitation.

If you’re primarily a gamer, spend your money elsewhere. But if you game occasionally and want 4K for productivity, this can handle slower-paced titles just fine.

Build Quality and Connectivity: Functional but Basic

The build quality is fine. Not premium, but not cheap either. The bezels are thin on three sides, which looks modern. The stand, however, is disappointingly basic.

🔧 Ergonomics & Build Quality

The lack of height adjustment is frustrating. You can tilt the screen, but that’s it. If you need proper ergonomics, budget for a VESA mount (thankfully it’s got 100×100 mounting holes). The stand wobbles slightly if you bump the desk, which is typical for this type of design.

🔌 Connectivity

The USB-C port is the highlight here. 65W power delivery means you can charge most laptops while using the monitor. I tested this with a MacBook Pro and it worked perfectly – one cable for display, data, and charging. That’s genuinely useful for laptop users.

No DisplayPort is a bit odd, but the two HDMI 2.0 ports handle 4K 60Hz fine. The built-in speakers are rubbish, as expected. They’re fine for system sounds or video calls, but you’ll want external speakers or headphones for anything else.

Smart Features: Actually Useful

Here’s where this monitor differentiates itself. LG’s webOS is built in, which means you can access Netflix, Prime Video, Disney+, and other streaming apps without a PC running. I was sceptical about this feature, but it’s actually quite useful.

The interface is the same webOS you’d find on LG TVs. It’s responsive, the apps work properly, and you can use your phone as a remote. AirPlay 2 works for Apple devices, and Screen Share works for Android. I tested both and they’re reliable – no dropouts or quality issues.

The “Home Office” features include remote PC access and Cloud PC support. I didn’t test these extensively, but they worked in basic testing. Whether you’ll use them depends on your workflow.

One practical benefit: you can watch Netflix during lunch without your PC running. Sounds trivial, but it’s nice to have. The built-in speakers are adequate for casual viewing at low volumes.

How It Compares to Alternatives

In the mid-range bracket, you’ve got several options depending on what you prioritise. Let’s compare this LG against two common alternatives.

The Dell S2721QSA offers better ergonomics with its height-adjustable stand, which is a significant advantage if you don’t want to buy a separate monitor arm. But it lacks USB-C and smart features. Check out my full Dell S2721QSA review for details.

The BenQ EW2780U has better built-in speakers and slightly better HDR implementation, but costs more. It’s aimed at entertainment use rather than productivity.

If you want higher refresh rates, you’ll need to drop to 1440p. The Dell 27-inch 100Hz monitor offers smoother motion at lower resolution, or look at curved gaming monitors like the KTC 32-inch 170Hz if gaming is your priority.

What Buyers Are Actually Saying

I’ve read through buyer reviews to see how real-world experience matches my testing. Here’s what people consistently mention.

The complaints are mostly from people who expected gaming performance or better ergonomics. If you understand what this monitor is designed for, you won’t be disappointed.

Value Analysis: Does It Justify the Cost?

At this price point in the mid-range bracket, you’re typically choosing between better specs or extra features. This LG chooses features: smart TV functionality, USB-C with power delivery, and decent 4K image quality.

In the mid-range bracket, you’re choosing between gaming-focused displays with higher refresh rates or productivity monitors with better colour accuracy and features. This LG sits in the productivity camp with smart features as a bonus. You won’t find 144Hz at this tier with 4K resolution and USB-C included.

Compare this to budget 4K monitors under £150: you’d lose the USB-C connectivity, smart features, and likely get worse colour accuracy. Step up to the upper-mid bracket and you’d get better ergonomics and potentially better HDR, but you’d pay significantly more.

The smart features add genuine value if you’ll use them. If you won’t, you’re paying for functionality you don’t need. A basic 4K monitor would serve you just as well.

Full Specifications

I’ve tested this monitor for several weeks across different use cases. For office work, web browsing, and content consumption, it performs well. The 4K resolution makes text sharp, the USB-C connectivity is convenient, and the smart features add versatility you won’t find on most monitors at this tier.

But be realistic about the limitations. The 60Hz refresh rate and standard IPS response times mean gaming performance is mediocre. The stand is basic. HDR is a checkbox feature. If these are deal-breakers, look elsewhere.

§ Trade-off

What works. What doesn’t.

What we liked5 reasons

  1. Sharp 4K resolution with good pixel density for text clarity
  2. USB-C with 65W power delivery – genuinely useful for laptops
  3. webOS smart features work well and add versatility
  4. Decent colour accuracy out of the box for general use
  5. Thin bezels on three sides look modern

Where it falls5 reasons

  1. 60Hz refresh rate limits gaming performance
  2. Stand only tilts – no height, swivel, or pivot adjustment
  3. IPS glow visible in dark scenes (typical for IPS)
  4. HDR is checkbox only – not bright enough for real HDR
  5. Built-in speakers are poor quality
§ SPECS

Full specifications

Refresh rate60
Screen size27
Panel typeIPS
Resolution4K
Response time5ms
§ Alternatives

If this isn’t right for you

§ FAQ

Frequently asked

01Is the LG 27-inch 4K Smart Monitor good for gaming?+

No, not for serious gaming. The 60Hz refresh rate and 8-12ms response time make it suitable only for casual, slower-paced games. Fast-paced shooters will show noticeable motion blur and ghosting. If gaming is your priority, look for a 144Hz+ monitor instead, even if it means dropping to 1440p resolution.

02Does the LG 27-inch 4K Smart Monitor have good HDR?+

No, the HDR is checkbox only. With just 350 nits peak brightness and no local dimming, it can't display proper HDR highlights or deep blacks. The monitor accepts HDR10 signals but the actual viewing experience isn't meaningfully better than SDR content. Stick with SDR mode for better results.

03Is the LG 27-inch 4K Smart Monitor good for content creation?+

It's adequate for general content work but not professional colour-critical tasks. The monitor covers 99% sRGB and 75% DCI-P3 with a Delta E of 2.1 after calibration. That's fine for web content and general design work, but professional photographers or video editors should look for factory-calibrated displays with wider gamut coverage.

04What graphics card do I need for the LG 27-inch 4K Smart Monitor?+

For 4K 60Hz, you'll need at least an NVIDIA RTX 3060 or AMD RX 6600 XT for modern games at medium-high settings. For productivity work, integrated graphics on modern CPUs (Intel Iris Xe or AMD Radeon Graphics) can handle 4K desktop use fine. The USB-C port supports DisplayPort alt mode, so compatible laptops can drive the display directly.

05What warranty and returns apply to the LG 27-inch 4K Smart Monitor?+

Amazon offers 30-day returns on most items, which is helpful for checking for dead pixels or testing if the monitor suits your needs. LG typically provides a 3-year warranty on monitors covering manufacturing defects. You're also covered by Amazon's A-to-Z guarantee for purchase protection.

Should you buy it?

The LG 27-inch 4K Smart Monitor targets productivity users and home office workers who want 4K clarity combined with practical smart features. The USB-C connectivity with 65W power delivery is genuinely useful for laptop users, eliminating cable clutter. The webOS streaming apps work reliably, letting you watch Netflix without powering on your PC. However, this monitor makes clear compromises: the 60Hz refresh rate makes it unsuitable for gaming, the stand offers only tilt adjustment, and HDR support is largely a checkbox feature without meaningful brightness or local dimming. At £299.99, it represents good value for the intended audience of content consumers and remote workers, but not for gamers or those prioritising ergonomic flexibility.

Buy at Amazon UK · £249.99
Final score6.5
LG SMART Monitor 27U731SA-W, 4K UHD IPS 27 inch, 60Hz, 5ms GtG, HDR10, Wi-Fi, Bluetooth, Home office - Remote Desktop, Airplay, webOS smart apps with remote, Speakers, HDMI, USB-C, White
£249.99£279.7