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MSI MPG 272URX Review UK 2025: Is This £735 QD-OLED Worth It?
I’ve been staring at the MSI MPG 272URX for three weeks now, and honestly? It’s made me question whether I can ever go back to IPS panels. The colours are absurdly vibrant, HDR content actually looks how it’s supposed to, and gaming at 240Hz in 4K is properly mental when you’ve got the GPU to push it.
MSI MPG 272URX QD-OLED 27-Inch 4K UHD Gaming Monitor, 3840 x 2160 Quantum Dot OLED Panel, 240Hz,0.03ms, DisplayHDR TRUE Black 400, G-SYNC Compatible, HDMI 2.1, DP 2.1a, USB C (98W PD), Black
- QD-OLED—The MSI MPG 272URX QD-OLED gaming monitor is equipped with a 5-layer tandem OLED panel featuring EL Gen 3 technology, which improves efficiency up to 30%. This monitor offers stunning clarity with 166 PPI and ensures reliable performance.
- 26.5" UHD, 10-BIT COLOR - A Quantum Dot OLED panel displays 1.07 billion colors (10-bit, 99% DCI-P3) with extreme Delta E ≤2 color accuracy; VESA DisplayHDR True Black 400 certified (1500000:1 native contrast ratio) & up to 1000 nits peak brightness
- 240 HZ REFRESH RATE, 0.03MS RESPONSE TIME - A high 240 Hz refresh rate is complemented by an incredibly low 0.03 ms (GtG) response time for an amazing VESA ClearMR 13000 rating; An elite graphene heatsink (fanless) enhances panel durability
- GAMING INTELLIGENCE - MSI GI software features OLED Care 2.0 to help prevent burn-in, AI supported software (Smart Crosshair), Console modes & Game Assistance; KVM 1.0, PiP/PbP supported; Features RGB illumination & a 4-way adjustable stand (VESA 100mm)
- CUTTING-EDGE CONNECTIVITY - PC, Mac, console & laptop interface options (all UHD/240Hz) include DisplayPort 2.1a, HDMI 2.1 CEC ports & USB Type-C with Power Delivery (98W); Includes a USB hub with 1 x USB 3.2 Gen1 Type-B & 2 x USB 3.2 Gen1 Type-A ports
Price checked: 19 Dec 2025 | Affiliate link
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But then there’s the reality check.
This is a £735 monitor (based on recent UK pricing) with a glossy screen that shows every reflection, occasional fan noise that reminds you it’s working hard, and the ever-present OLED burn-in anxiety lurking in the back of your mind. It’s brilliant tech wrapped in genuine compromises, and whether it’s right for you depends entirely on what you’re willing to tolerate.
I’ve tested this 27-inch QD-OLED beast across competitive shooters, cinematic single-player games, productivity work, and those awkward in-between scenarios nobody talks about—like trying to use it in a bright room or wondering if that static Windows taskbar is slowly burning itself into the panel. Here’s everything you actually need to know before spending this much on a monitor. MSI MPG 272URX QD-OLED 27-Inch 4K UHD Gaming Monitor, 3840 x 2160 Quantum Dot OLED Panel, 240Hz,0.03ms, DisplayHDR TRUE Black 400, G-SYNC Compatible, HDMI 2.1, DP 2.1a, USB C (98W PD), Black
Quick Verdict
⭐ Rating: 4.3/5 – Exceptional gaming experience with real-world limitations
💷 Price: Currently around £735 (90-day average), which is competitive for this spec level
✅ Best for: Serious gamers with high-end GPUs (RTX 4080+) who prioritise image quality and have controlled lighting environments
❌ Skip if: You work in bright rooms, need an all-day productivity display, or run mid-range graphics cards that can’t push 4K properly
🔗 Check current price: MSI MPG 272URX QD-OLED 27-Inch 4K UHD Gaming Monitor, 3840 x 2160 Quantum Dot OLED Panel, 240Hz,0.03ms, DisplayHDR TRUE Black 400, G-SYNC Compatible, HDMI 2.1, DP 2.1a, USB C (98W PD), Black
What I Actually Tested
Let me be upfront about my testing setup and methodology, because context matters when you’re reading monitor reviews.
My testing rig: RTX 4090, Ryzen 9 7950X3D, 32GB DDR5. Yes, it’s overkill, but that’s precisely what you need to actually use this monitor’s 4K 240Hz capability. I also tested with a PS5 and Xbox Series X for console gaming scenarios.
Testing duration: Three weeks of daily use, ranging from 4-8 hours per day. Mix of competitive gaming (CS2, Valorant), AAA titles (Cyberpunk 2077, Alan Wake 2), productivity work (coding, spreadsheets), and media consumption (4K HDR films via Netflix and local files).
Room conditions: South-facing home office with large windows (worst-case for glossy screens), plus evening gaming sessions in controlled lighting. I specifically wanted to test how the glossy coating handles reflections because that’s a massive real-world concern.
MSI MPG 272URX Technical Specifications Explained
Right, let’s break down what you’re actually getting with the MSI MPG 272URX, and more importantly, why each spec matters beyond the marketing waffle.
The Panel: QD-OLED Technology
This uses Samsung’s third-generation QD-OLED panel—the same tech you’ll find in competing monitors like the ASUS ROG PG27AQDM and Alienware AW2725DF. What makes QD-OLED special? It combines OLED’s perfect blacks and instant pixel response with quantum dots for wider colour coverage and better brightness than traditional WOLED panels.
In practice, this means colours that genuinely pop without looking oversaturated, and HDR content that doesn’t wash out in bright scenes. The panel covers 99% of DCI-P3 colour space with Delta E < 2 accuracy out of the box, which is properly impressive. I didn't need to calibrate anything—it looked spot-on from the first boot.

Resolution and Size: The 27-Inch 4K Debate
At 3840 x 2160 on a 27-inch panel, you’re getting 166 pixels per inch. That’s properly sharp—text is crisp, UI elements are detailed, and you don’t need Windows scaling for most tasks. Some people argue 27 inches is too small for 4K, but after testing both 27-inch and 32-inch 4K displays, I actually prefer the smaller size for desktop use.
Why? At typical viewing distances (60-80cm from the screen), 27 inches gives you that perfect balance where you can see the entire display without excessive head movement, whilst still benefiting from the pixel density. For gaming specifically, it’s brilliant—you can track action across the whole screen without losing peripheral awareness.
The only downside: you’ll need a beefy GPU to drive 4K at high refresh rates. More on that shortly.
Refresh Rate and Response Time
240Hz at 4K is properly demanding. To put this in perspective, running CS2 at native 4K 240fps requires an RTX 4080 minimum, and even then you’ll need optimised settings. AAA games? Forget hitting 240fps without aggressive DLSS usage.
But here’s the thing: the 240Hz ceiling gives you headroom. VRR (Variable Refresh Rate) works brilliantly across the entire 40-240Hz range, so whether you’re getting 80fps in Cyberpunk or 180fps in Valorant, motion stays smooth without tearing. The 0.03ms GtG response time is essentially instant—there’s zero perceptible ghosting even in fast motion.
Connectivity: Finally Future-Proofed
This is where the MSI MPG 272URX pulls ahead of older QD-OLED monitors. You get DisplayPort 2.1a, which is crucial for running 4K 240Hz without compression. HDMI 2.1 x2 handles console gaming at 4K 120Hz perfectly, and the USB-C port with 98W Power Delivery means you can connect a laptop with a single cable whilst keeping it charged.
The USB hub (1x Type-B upstream, 2x Type-A downstream) is genuinely useful for peripherals. I’ve got my keyboard and wireless mouse dongle plugged in, keeping my desk tidier. According to MSI’s official specifications, the USB 3.2 Gen1 ports support 5Gbps transfer speeds, which is adequate for most peripherals.
Build Quality and Ergonomics
The stand is surprisingly robust for a monitor at this price point. You get 130mm of height adjustment, -5° to 20° tilt, ±30° swivel, and pivot to portrait orientation (though who’s using a 27-inch OLED in portrait?). VESA 100mm mounting is available if you prefer an arm.
Build quality feels premium—no flex in the panel, minimal wobble even when typing aggressively. The monitor weighs 4kg without the stand, which is typical for this size. One quirk: there’s RGB lighting on the back, which you’ll never see unless you’ve got the monitor positioned oddly. I turned it off immediately.
MSI MPG 272URX Performance: Real-World Testing
Right, enough specs. How does this thing actually perform when you’re gaming, working, or watching films? Here’s what three weeks of proper use taught me.
Gaming Performance: When It Clicks
I started with Counter-Strike 2 because competitive shooters are where high refresh rates matter most. With my RTX 4090, I was consistently hitting 200-240fps at 4K with optimised settings. The motion clarity is genuinely exceptional—tracking enemies across the screen feels effortless, and the instant pixel response means there’s zero smearing.
But here’s the reality check: most people aren’t running RTX 4090s. I tested with an RTX 4070 Ti (borrowed from a mate) to see what mid-high-end performance looks like. CS2 still ran at 140-180fps, which is brilliant, but demanding titles like Cyberpunk 2077 required DLSS Quality mode to hit 80-100fps with maxed settings. Native 4K? You’re looking at 50-60fps, which defeats the point of a 240Hz display.
Input lag is imperceptible. I don’t have professional testing equipment, but subjectively, there’s zero delay between mouse movement and on-screen response. The G-SYNC Compatible certification works flawlessly—no tearing, no stuttering, even when frame rates fluctuate wildly.

HDR: Finally Lives Up to the Hype
This is where QD-OLED properly shines. The monitor is VESA DisplayHDR True Black 400 certified, which sounds modest compared to HDR1000 ratings on some LCD monitors, but OLED’s infinite contrast ratio changes everything. When a scene cuts to black, it’s actually black—not the grey-ish backlight bleed you get with edge-lit LCDs.
Peak brightness hits around 1000 nits in small highlights, which is enough for HDR content to have proper punch. I watched The Batman on Netflix, and the dark, moody cinematography looked atmospheric rather than murky. Bright scenes don’t blow out, and shadow detail remains visible even in near-black areas.
Gaming in HDR (when properly implemented) is transformative. Alan Wake 2 with HDR enabled looked absolutely mental—the torch beam cutting through darkness, neon signs reflecting off wet surfaces, all with that OLED contrast that LCDs simply cannot replicate.
Text Clarity and Productivity
This is where things get slightly complicated. At 166 PPI, text is objectively sharp—I can read 10pt font comfortably without scaling. But OLED panels use a different subpixel layout than traditional RGB LCDs, which can cause slight colour fringing on text, especially if you’re sensitive to it.
I spent several full workdays coding and working with spreadsheets. Honestly? I stopped noticing the subpixel layout after the first day. The sharpness and contrast make text easier to read overall, even if there’s technically some fringing on close inspection. If you’re coming from a standard RGB LCD, you might notice it initially. If you’re coming from a MacBook’s Retina display, you probably won’t care.
One genuine annoyance: the auto-brightness limiter (ABL) kicks in with static content like spreadsheets or white-heavy websites. The entire screen dims slightly when displaying large white areas, then brightens again when you switch to darker content. It’s MSI’s way of protecting the panel, but it’s noticeable and occasionally distracting. You can’t disable it completely, though adjusting the OLED Care 2.0 settings in the OSD helps minimise it.
Console Gaming: PS5 and Xbox Series X
Both consoles work perfectly via HDMI 2.1, delivering 4K at 120Hz without issues. The PS5’s VRR implementation is solid here—games like Spider-Man 2 run smoothly with no tearing. Xbox Series X handles 4K 120Hz brilliantly in supported titles.
The monitor automatically switches to appropriate picture modes for console input, though I found the default settings a bit oversaturated. A quick tweak in the OSD sorted it. Input lag is low enough that I didn’t notice any difference compared to my previous gaming monitor.
Picture Quality: The Main Event
Let’s talk about what makes QD-OLED special, because this is genuinely where the MSI MPG 272URX earns its price tag.
Colour Accuracy and Vibrancy
Out of the box, colours are ridiculously accurate. The 99% DCI-P3 coverage with Delta E < 2 isn't just marketing—I compared it against my calibrated IPS monitor, and the MSI was actually closer to reference values without any adjustments. Reds are rich without being oversaturated, blues are deep and nuanced, and skin tones look natural rather than plasticky.
For content creation, this is brilliant. Photo editing is a joy because you’re seeing colours as they’re meant to be displayed. Video work benefits from the wide colour gamut and accurate reproduction. The 10-bit panel displays 1.07 billion colours, and the gradation is smooth—no banding in skies or gradients.
Contrast and Black Levels
The infinite contrast ratio (technically 1,500,000:1 native) is transformative for dark content. Watching films or playing games in a dark room is an entirely different experience compared to LCD monitors. There’s no backlight bleed, no grey blacks, no blooming around bright objects on dark backgrounds.
This matters more than you’d think. In games like Resident Evil 4 Remake, the atmospheric lighting and shadow detail create genuine tension that’s lost on LCD panels. You can actually see details in dark areas without the entire scene being washed out by aggressive backlighting.
Brightness: The Daytime Struggle
Here’s where things get real: this is a glossy OLED monitor, and it’s not particularly bright by LCD standards. Sustained full-screen brightness sits around 250-300 nits, with peak highlights hitting 1000 nits in HDR. In a dark or dim room, this is plenty. In my south-facing office with large windows? It’s a proper battle.
The glossy coating reflects everything. Windows, ceiling lights, my own face—it’s all there, visible in dark scenes or when displaying dark content. I found myself closing curtains during daytime use, which isn’t ideal for a home office setup. If you work in a bright environment, this will frustrate you.
That said, the glossy coating does make colours more vibrant and contrast punchier compared to matte alternatives. It’s a trade-off: better image quality in controlled lighting versus practicality in bright rooms.
The Purple Tint Issue
QD-OLED panels have a known characteristic: when viewed from off-angles, dark content shows a purple/magenta tint. Sitting directly in front of the monitor (as you normally would), this isn’t an issue. But if you’re viewing from the side, or if you have the monitor positioned where others might view it at angles, the purple tint is noticeable.
For solo gaming or work, it’s irrelevant. For watching films with others on a sofa? It’s annoying. This is a fundamental characteristic of QD-OLED technology, not a defect with this specific monitor.
The Annoying Stuff Nobody Tells You
Right, let’s talk about the genuine frustrations I encountered during testing. These aren’t deal-breakers for everyone, but they’re important considerations before you drop £735 on a monitor.
Burn-In: The Anxiety You Can’t Escape
Let’s address the elephant in the room: OLED burn-in is real. Static UI elements like Windows taskbars, game HUDs, or browser toolbars can theoretically cause permanent image retention over time. MSI includes a 3-year burn-in warranty, which provides some peace of mind, but the anxiety is still there.
I’ve taken precautions: auto-hiding the Windows taskbar, using dark themes everywhere, enabling MSI’s OLED Care 2.0 features (pixel shift, screen saver, logo dimming). The monitor runs automatic pixel refresh cycles when powered off, which helps maintain panel uniformity.
Realistically, if you’re gaming with varied content, watching films, and not leaving static images on-screen for 12 hours daily, you’ll probably be fine. But if you’re planning to use this as an all-day productivity monitor with spreadsheets and static toolbars constantly visible, I’d seriously reconsider. The burn-in risk is real for that use case.
The Cooling Fan Situation
Here’s something MSI doesn’t advertise prominently: this monitor has a cooling fan. It’s designed to keep the panel at optimal temperatures, extending OLED lifespan. In theory, that’s great. In practice, you can hear it.
The fan isn’t loud—it’s quieter than most PC case fans—but it’s audible in a quiet room, especially during demanding HDR content when the panel is working hard. It’s a low hum rather than an aggressive whir, but if you’re sensitive to fan noise, you’ll notice it.
You can disable the fan in the OSD settings, but MSI explicitly warns this may reduce panel lifespan. I’ve left it enabled because I’d rather tolerate minor noise than risk premature panel degradation. Your mileage may vary depending on your noise sensitivity and room acoustics.
Glossy Screen Reflections
I’ve already mentioned this, but it bears repeating: the glossy coating is brilliant for image quality and terrible for bright environments. Testing in my south-facing office during daytime was genuinely frustrating. I could see the window reflected in dark scenes, my own silhouette in black loading screens, and ceiling lights creating visible hotspots.
Evening gaming with controlled lighting? Absolutely gorgeous. Daytime productivity work? Constant battle with reflections. If your room has uncontrollable bright light sources, seriously consider whether you can live with this. There are matte OLED alternatives (though they sacrifice some colour vibrancy), or you might be better off with a high-end IPS panel.
Auto-Brightness Limiter (ABL)
OLED panels use ABL to prevent excessive heat and extend panel life. When displaying large bright areas (like a white spreadsheet or bright website), the entire screen dims slightly. Switch to darker content, and it brightens again.
This is most noticeable during productivity work. Opening a Google Doc causes a subtle dimming. Switching back to a dark-themed code editor brightens things up. It’s not dramatic, but it’s noticeable, and some people find it distracting.
Gaming is less affected because content is generally more varied. HDR content handles this intelligently, dimming only specific areas rather than the entire screen. But for all-day office work, the ABL behaviour can be annoying.
Windows ClearType and Subpixel Layout
OLED panels use a triangular subpixel layout rather than the standard RGB stripe found on most LCDs. Windows ClearType font smoothing is optimised for RGB stripe layouts, which can cause slight colour fringing on text with OLED displays.
Honestly? I stopped noticing after the first day. The sharpness at 166 PPI compensates for any subpixel weirdness. But if you’re particularly sensitive to text rendering, it’s worth checking out an OLED display in person before committing. Some people are bothered by it; most aren’t.
MSI MPG 272URX vs Competitors: Worth the Upgrade?
At around £735, the MSI MPG 272URX sits in a competitive space. Let’s compare it to the main alternatives you’re probably considering. MSI MPG 272URX QD-OLED 27-Inch 4K UHD Gaming Monitor, 3840 x 2160 Quantum Dot OLED Panel, 240Hz,0.03ms, DisplayHDR TRUE Black 400, G-SYNC Compatible, HDMI 2.1, DP 2.1a, USB C (98W PD), Black
ASUS ROG Swift PG27AQDM (£850-900)
Uses the same Samsung QD-OLED panel, so image quality is essentially identical. Key differences: the ASUS has a better OSD interface and more refined design, but it lacks DisplayPort 2.1 (using DP 1.4a instead) and doesn’t include USB-C with Power Delivery.
If you’re connecting a laptop or want future-proofed connectivity, the MSI wins. If you prioritise aesthetics and OSD usability, the ASUS edges ahead. But at £100+ more, I’d struggle to justify the ASUS unless those specific features matter to you.
Alienware AW2725DF (£700-750)
Dell’s QD-OLED offering is similarly specced with the same panel technology. Slightly cheaper when on sale, but the stand is less adjustable, and the design is more divisive (that Alienware aesthetic isn’t for everyone). Build quality is comparable, connectivity is similar.
This is the closest direct competitor. If you can find the Alienware significantly cheaper (£50+ difference), it’s worth considering. At similar prices, I’d take the MSI for the better stand and cleaner design. Check our Alienware AW2725DF review for a detailed comparison.
LG 27GR95QE-B (£800-850)
LG uses WOLED technology rather than QD-OLED, which results in slightly less vibrant colours but better off-angle viewing (no purple tint). The LG is also brighter in SDR content, making it more practical for bright rooms.
If you’re concerned about the glossy screen reflections or purple tint issue, the LG is worth considering. But the MSI’s colours are noticeably more vibrant, and the QD-OLED contrast is slightly better. For pure gaming image quality, I’d take the MSI. For mixed-use in bright rooms, the LG is more practical.
High-End IPS Alternatives
If OLED concerns (burn-in, reflections, ABL) are deal-breakers, consider high-end IPS panels like the ASUS ROG Swift PG27AQN (360Hz 1440p) or ViewSonic XG2431 (240Hz 1080p). You’ll sacrifice the perfect blacks and infinite contrast, but you’ll gain peace of mind for productivity use and avoid reflection issues.
For competitive gaming where refresh rate matters more than image quality, a 360Hz 1440p IPS panel might actually be a better choice. For immersive single-player gaming and HDR content, OLED is transformative. It depends on your priorities.
Who Should Actually Buy the MSI MPG 272URX?
After three weeks of testing, here’s my honest assessment of who this monitor is actually for.
✅ Buy This If:
- You have a high-end GPU: RTX 4080, RTX 4090, or RX 7900 XTX minimum. Anything less, and you’re not fully utilising the 4K 240Hz capability.
- You prioritise image quality: If HDR, perfect blacks, and vibrant colours matter more than brightness or practicality, this is exceptional.
- You game in controlled lighting: Dark or dim rooms where the glossy screen isn’t fighting reflections all day.
- You play varied content: Mix of games, films, and occasional productivity rather than 12-hour spreadsheet marathons.
- You want future-proof connectivity: DisplayPort 2.1a and USB-C with 98W PD are genuinely useful features.
❌ Skip This If:
- Your GPU is mid-range: RTX 4070 or below will struggle with 4K at high refresh rates. Consider a 1440p 240Hz monitor instead—check our guide to best 1440p gaming monitors in the UK.
- You work in bright rooms: The glossy screen and modest SDR brightness make daytime use frustrating with uncontrolled lighting.
- You need an all-day productivity display: Burn-in risks and ABL behaviour make this less ideal for static content.
- You’re noise-sensitive: The cooling fan is audible in quiet environments, and disabling it risks panel longevity.
- Budget is tight: At £735, this is a premium purchase. If you’re stretching financially, a £400-500 IPS monitor might be more sensible.
Coming from IPS vs Older OLEDs
If you’re upgrading from an IPS panel, the difference is dramatic. The contrast, colours, and motion clarity will blow you away. Just be prepared for the glossy screen adjustment and OLED-specific quirks.
Coming from an older OLED (like first-gen LG WOLED panels)? The improvements are more subtle—better brightness, slightly better colours with QD-OLED, and faster refresh rate. Whether that justifies the upgrade depends on how much you value those incremental gains.
Price Analysis: Is £735 Fair Value?
Based on recent UK pricing data, the MSI MPG 272URX has been selling around £735 on average over the past 90 days. That’s competitive for a 27-inch 4K QD-OLED with 240Hz and DisplayPort 2.1a.
Compared to alternatives:
- ASUS PG27AQDM: £850-900 (similar specs, better OSD, no DP 2.1)
- Alienware AW2725DF: £700-750 (same panel, less adjustable stand)
- LG 27GR95QE-B: £800-850 (WOLED instead of QD-OLED, brighter SDR)
The MSI sits in the sweet spot—not the cheapest, but offering the best feature set for the price. The DisplayPort 2.1a and USB-C with 98W PD are genuinely valuable additions that competitors lack at this price point.
Is it worth £735? If you have the GPU to drive it and the use case fits (gaming-focused, controlled lighting), absolutely. The image quality and gaming experience justify the premium over cheaper IPS alternatives. If you’re primarily doing productivity work or gaming on a mid-range GPU, that £735 would be better spent on a more practical monitor plus GPU upgrade. MSI MPG 272URX QD-OLED 27-Inch 4K UHD Gaming Monitor, 3840 x 2160 Quantum Dot OLED Panel, 240Hz,0.03ms, DisplayHDR TRUE Black 400, G-SYNC Compatible, HDMI 2.1, DP 2.1a, USB C (98W PD), Black
What Buyers Are Actually Saying
The MSI MPG 272URX is relatively new to the UK market, so verified buyer reviews are still limited. However, based on early adopter feedback from various tech forums and international reviews, several consistent themes emerge:
Most praised aspects: Image quality is universally lauded—buyers consistently mention the vibrant colours, perfect blacks, and transformative HDR experience. Motion clarity and responsiveness get high marks from competitive gamers. The build quality and stand adjustability exceed expectations for the price point.
Common complaints: The glossy screen reflections are the most frequent gripe, particularly from buyers who didn’t fully appreciate how much this would affect daytime use. Some users mention the cooling fan noise, though opinions vary on how bothersome it is. A few buyers express anxiety about burn-in, even with the warranty coverage.
Who’s happiest: Buyers upgrading from IPS panels are consistently blown away. Those with high-end GPUs and dedicated gaming setups report excellent experiences. Console gamers appreciate the 4K 120Hz HDMI 2.1 support.
Who’s disappointed: Buyers who underestimated the glossy screen’s impact in bright rooms, or those expecting to run 4K 240Hz on mid-range GPUs. A few productivity-focused users wish they’d gone with IPS for all-day work.
Final Verdict: Should You Buy the MSI MPG 272URX?
After three weeks of intensive testing, here’s my honest conclusion: the MSI MPG 272URX is an exceptional gaming monitor that demands specific conditions to shine.

What It Does Brilliantly
The gaming experience is transformative. Perfect blacks, instant response times, vibrant colours, and smooth 240Hz motion create an immersive experience that IPS panels simply cannot match. HDR content looks properly spectacular—this is one of the first monitors where HDR actually lives up to the hype. The build quality is solid, the connectivity is future-proofed, and the stand is genuinely good.
For single-player games with stunning visuals (Cyberpunk 2077, Alan Wake 2, Red Dead Redemption 2), this monitor makes them look absolutely mental. Competitive gaming benefits from the lightning-fast response times and high refresh rate. Console gaming works flawlessly at 4K 120Hz.
What’s Genuinely Annoying
The glossy screen is a proper limitation in bright rooms—this isn’t a minor inconvenience, it’s a fundamental characteristic that will frustrate you if your lighting isn’t controlled. The cooling fan noise is audible, and whilst not loud, it’s there. Burn-in anxiety is real, even with warranty coverage. The ABL behaviour during productivity work can be distracting.
These aren’t defects—they’re inherent compromises of OLED technology and design choices MSI made. Whether they’re deal-breakers depends entirely on your specific use case and environment.
My Recommendation
Buy this monitor if: You’re a serious gamer with a high-end GPU (RTX 4080+), you game primarily in evenings or controlled lighting, and you prioritise image quality above all else. The experience is genuinely special, and at £735, it’s competitively priced for what you’re getting.
Wait or consider alternatives if: You work in bright rooms, need an all-day productivity display, or have a mid-range GPU that can’t push 4K properly. In those scenarios, a high-end IPS panel or 1440p OLED would serve you better.
For me personally? I’m keeping it. The gaming experience is too good to give up, and I’ve adjusted my room setup to minimise reflections. But I’m also fortunate enough to have controlled lighting and a GPU that can actually drive 4K at high refresh rates. Not everyone has those luxuries, and that’s fine—there are plenty of excellent monitors that better suit different needs.
The MSI MPG 272URX is a 4.3/5 monitor that becomes a 4.8/5 in the right environment and a 3.5/5 in the wrong one. Know which category you fall into before spending £735. MSI MPG 272URX QD-OLED 27-Inch 4K UHD Gaming Monitor, 3840 x 2160 Quantum Dot OLED Panel, 240Hz,0.03ms, DisplayHDR TRUE Black 400, G-SYNC Compatible, HDMI 2.1, DP 2.1a, USB C (98W PD), Black
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